I’m at wit’s end. I’m three months into a job search like the 30-month one I went through starting four years ago, and things proceed apace. I’ve gotten zero interviews despite 20 years of experience, and even finding things I think I could stand is a fucking tall ask.

I’ve always been of the mindset that if you have a good product, shockingly little marketing is required. And that investing in the product is going to have a far larger ROI than blowing money on trying to convince people your product is better than it is. Just fucking, you know, make it better.

Which is what I’ve always done. Whether it’s a redesign or significantly better editing than the audience is used to, or infographics for stories that no one is going to comprehend from text analysis. Or, process improvement that makes employees lives better even though it may challenge the necessity of salaried positions.

I cannot and will not subscribe to this notion that lying to people for pay is an ethical career. During my one stint in marketing, I got to the point of feeling physically ill that I was making the best money in my life to write saccharine copy about products we internally mocked our customers for buying.

I honestly don’t know how I can find a job that makes life worth living at this point, which is less than ideal when ideation is always on the menu (I last got out of a psych ward in late January, and all they had to offer is “you need to stop wanting what you want.”). I don’t understand why I would want to be alive to be able to pay off debt accrued because society has already discarded me as useless.

I swear to fucking god, I cannot handle being told again that I’m wrong to have the ethics and goals in life that I do. If these do not align with the positions advertised, then the logical choice is simply removing myself from this clusterfuck.

I have provable results from things I’ve done that did align, so why does saving companies six and seven figures several times by teaching myself what I needed to to accomplish my goals over the course of my career make me a bad hire? I’ve rarely worked for competent managers, so I’m generally needed to actually get improvements done. I don’t care about my title, and I’ve topped out at $48K, so it’s not like I’m looking for $150K … but I don’t like selling myself through insipid, meaningless prose just because it’s what others want to hear.

What is the point of even being alive when everyone is telling me I’m wrong to want to accomplish things that improve the lives of people other than shareholders? They sure as fuck don’t need the money. I do, but I don’t count because I’ve not already rolled over and begged to suck at the teat of immoral people who care nothing for the rest of the world, let alone the people without whom they’d have no product in the first place.

  • Barry Zuckerkorn@beehaw.org
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    4 months ago

    I’m going to come at this from my own ethical and moral framework, and try to explain myself well enough to allow you to either agree or clearly see where we disagree.

    I’ve always been of the mindset that if you have a good product, shockingly little marketing is required.

    Marketing creates value in an ethical way when it helps match supply to demand, and reduces search friction for mutually beneficial transactions. Those mutually beneficial transactions distribute resources in a way that increases the overall utility in a society.

    Thus, ethical marketing is still useful in an economy or specific markets where searching is difficult or costly. Plenty of useful products languish on the vine, and need consumer discovery in order to succeed.

    As an example, some of my favorite restaurants I’ve ever eaten at have been forced to throw away food when there has been insufficient dining volume to use all those ingredients. Sometimes it’s happened enough that the restaurant fails as a business. And restaurants as an industry are terrible with getting their product known to the public. So there’s probably some benefit there in the act of marketing, advertising, and sales for those restaurants.

    If you have your own ethical guideposts on which industries produce products that suffer from that problem (good product that
    insufficient people know about, where producers are struggling), maybe focusing in on those fields/industries could be productive.