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InevitableSwing [none/use name]@hexbear.net to chapotraphouse@hexbear.netEnglish · 1 month ago

Netflix will show generative AI ads midway through streams in 2026

arstechnica.com

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Netflix will show generative AI ads midway through streams in 2026

arstechnica.com

InevitableSwing [none/use name]@hexbear.net to chapotraphouse@hexbear.netEnglish · 1 month ago
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Netflix is trying to grow ad revenue quickly.
  • peeonyou [he/him]@hexbear.net
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    1 month ago

    What does this mean? It doesn’t specify what “ai generated” advertising is. Are they going to try to generate an ad in the context of what you’re watching so you don’t know it’s not part of the show? or…?

    • Owl [he/him]@hexbear.net
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      1 month ago

      Hello [account holder name] from [account holder town], I’m [name of character] from the hit series [whatever you’re watching]. When I’m not busy [plot of thing] I enjoy using [product]. [product]! It’s [slogan]!

      • peeonyou [he/him]@hexbear.net
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        1 month ago

        oh god… please no

    • moondog [he/him]@hexbear.net
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      1 month ago

      Cerveza Cristal!

      • Le_Wokisme [they/them, undecided]@hexbear.net
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        1 month ago

        ah a fellow star wars fan

    • JoeByeThen [he/him, they/them]@hexbear.net
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      1 month ago

      They already do that with updated product placements.

    • Tabitha ☢️[she/her]@hexbear.net
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      1 month ago

      I think if there was a thing, like the character got fast food, whoever gave the highest bid for the quarter (tacobell, pizza hut, etc.) had their logos automatically placed onto the character’s food bags/cups, I don’t think that would be any more problematic than regular product placement, but I feel like they’ve got something much worse planned. Pirates would see a snapshot of time though.

      • peeonyou [he/him]@hexbear.net
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        1 month ago

        yeah… that could also be used to track who is recording and uploading things too… hmm

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